top of page
Blog
Posts


Why Your "Buy $1, Get 1 Point" Program is Dying
Your customers don’t want points; they want progress. Here is why Gen Z ignores static tiers but obsesses over Duolingo streaks. If you are still running a loyalty program based solely on the "spend money, earn points" model, you are likely noticing a disturbing trend: silence. Enrollments might be steady, but engagement is flatlining. The reason isn't that loyalty is dead—it’s that transactional loyalty is boring. The market has shifted beneath our feet. We have moved from
Erwin Foo
Feb 92 min read


bottom of page